Lunch & Learn: 7 Steps to Small Business Marketing Success
Implementing a systematic approach to marketing addresses one of the greatest frustrations of most small business owners, in that it is actually rather difficult to buy marketing services in a very comprehensive way. If you install a marketing system, marketing gets much easier. It's much like many of the other systems that you might have to run your business. Marketing is just another system. To understand how to approach marketing for a business, it may be helpful to understand the Duct Tape Marketing System definition of marketing. Marketing is getting someone who has a need to know, like and trust you. One could argue about what “like” or “trust” is in any given industry, but now more than ever, this definition gets at the heart of the game. Businesses that appreciate and implement this approach grow in a consistent and predictable manner. This workshop will outline seven steps small businesses can take to achieve steady growth and success from systematic marketing.
Date: Thursday, November 15, 2018
Time: 12 to 1 p.m.
Location: OzSBI's Conference Room
Register: Click Here to register online.
Guest Speaker: Kim Wood
Kim Wood, owner of Red Calf Marketing, is a sales and marketing professional with 20 years of experience in financial services, healthcare and promotional product industries. Red Calf Marketing is an independent promotional product distributer and member of the Advertising Specialty Institute. Red Calf Marketing's services include brand identity, graphic design and illustration, custom printed apparel and promotional products.
This Lunch & Learn is sponsored by: Red Calf Marketing